Contents

COURSE WORK

By academic discipline «International Management»

On the topic «Сomparative analysis of cross-cultural awareness and foreign economic relations of Great Britain and the Netherlands»

Students from the group 50-210B:

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Checked by:

Kolesnichenko Olga Leonidovna

Moscow, 2013

Contents

Introduction………………………………………………………………………...3

1. Comparative analysis of international business in selected countries…………12

1.1. Assessment and analysis of the degree of the UK integration in the global space………………………………………………………………………………12

1.2. Assessment and analysis of the degree of Netherlands integration in the global space………………………………………………………………………………15

1.3 Comparison of selected countries on key indicators of the level of international integration…………………………………………………………………………16

1.4. Conclusion about the openness Great Britain and Netherlands for business..16

2. Identify the impact of cross-cultural characteristics of selected countries to the management style…………………………………………………………………19

2.1. Formation cultural profile of the UK………………………………………...19

2.2. Advice on doing business in the UK…………………………………………29

2.3. Formation cultural profile of the Netherlands………………………………..32

2.4. Advice on doing business in the Netherlands………………………………..36

2.5. Comparison of cultural profiles……………………………………………...41

3. Comparison forms of business management in the UK and the Netherlands as an example of individual companies………………………………………………...43

3.1. BP plc (UK)………………………………………………………………….44

3.2. Phillips (Netherlands)………………………………………………………..51

3.3. Comparison companies……………………………………………………...54

3.4.Level of presence of these companies in Russia……………………………..54

Conclusion………………………………………………………………………..58

Literature…………………………………………………………………………59